Aucean

THE BACKGROUND

Aucean is offering a new unique Australian e-commerce experience to Chinese consumers. Smoothly integrated with an offline proposition in Australia, it offers Chinese consumers the best from Australia.
WeChat enables Aucean to engage a wide audience through KOLs and gamified promotions. We delivered an end-to-end solution.

THE GOALS

Increase brand awareness.
Motivating sales and creating new sales tools.
Increase the presence and relevance on social media.

WHAT WE DID

Name.
Brand story.
Logo.
Payoff.
E-commerce.
Offline retail design.
WeChat.
Marketing execution.

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