B-Blio - Contemporary Shoes

THE BACKGROUND

B-Blio is a brand create to promote and sell Italian handcraft shoes in China. We created the brand from the scratch specifically to give Chinese audience the feeling of the heritage and elegance of the Italian craftmanship.

THE GOALS

To launch a new concept of multi-brand shoe store able to tell the story of classic Italian quality handmade shoes.

WHAT WE DID

Naming.
Logo.
Branding.
Store concept and design.
Wechat.
Events.
KOL.

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