LAWSITON

BRAND
BUILD

GET STARTED

LAWSITON

BRAND
BUILD

GET STARTED

THE
BACKGROUND

Lawsiton is a Chinese fashion manufacturer with a dream: to become a fashion brand like the ones which they worked for in the last 20 years. So they came to us asking to build a fashion brand with a European feeling. Their were inspired by a trip to the castles of France, so we built a brand with an aristocratic allure and a contemporary touch.

THE
GOALS

To create a luxury brand. with European appeal, for contemporary Chinese customers.

WHAT
WE DID

- Logo design.
- Brand storytelling.
- Visual identity.
- Brand book.

BRAND
GUIDELINES

PACKAGING
APPLICATIONS

PRODUCT
APPLICATIONS

COMMUNICATION
APPLICATIONS

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