WS DESIGN

LIFE IS HOW
YOU DESIGN IT

GET STARTED

WS DESIGN

LIFE IS HOW
YOU DESIGN IT

GET STARTED

THE
BACKGROUND

Ben Wu is one of top 10 designer in China. He comes to us with the need of creating consistency in his brands and activities: Design Studio, Showroom, Forniture Brands, Café, Restaurants. He had a fragmented brand images.

THE
GOALS

To create a clear and effective brand vision and brand architecture in order to establish the right hierarchy among the difference brands. To create a strong and consistent brand image able to talk about the essence of the brand as the result of the match between ancient Chinese soul and a western modern spirit.

WHAT
WE DID

- Brand architecture
- Brand vision.
- Logo design.
- Concept.

THE
LOGO

THE
STATIONERY

THE
SUB-BRAND

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