we born on the rocks
Client: Fonte Plose
Project: Alpex Spritz
Background: Plose is a mountain water from the Italian Dolomites. They decided to use their knowledge in high quality beverage to create a premium brand of tonic water.
Goal: create a brand able to stand alone but also related to the mountain heritage of Plose.
The Idea: the IBEX as a symbol and inspiration.
What we did: naming, logo, product design, campaign, website, social media, merchandising, exhibition stand,
July 1, 2022