we make it fun
Campaign: Growing Fun
Background: Bestway produce above ground swimming pool, inflatable spa and a lot of other amazing item to enjoy free time with family and friends.
Goals: communicate the fun you can have with Bestway outdoor summer products
The Idea: you don’t have to spend big amount of money to have big fun. Creation of a pure rap-style piece of music in which, instead of praising money, the virtues of low-cost entertainment are praised. The commercial video emphasises the concept by showing young people singing and dancing like adults. With Bestway the fun grows with you.